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Apr 22, 201204:41 PM
The Editor's Room

Weekly Commentary with New Orleans Magazine’s Errol Laborde

4 REASONS WHY THE HORNETS' NEW NAME SHOULD BE “THE BUZZ”

Tom Benson has said that the Hornets should have a name that reflects local color. Here's my suggestion of the one name that does that but also connects with the franchise's and the city's past.
 
1. We are a town that buzzes. New Orleans is such a lively city there always is a buzz as in “things are buzzing.” The name suggests the city's vivaciousness.
 
2. Buzz, as in the sound that winged insects make, also links to the name Hornets. The one negative to changing the team name is that it muddles the franchise's 24-year history tracing back to Charlotte. But there were players back then, such as the early fan favorite Muggsy Bogues, who at 5-foot-3 was the shortest player in the NBA, just as in the Chris Paul era and beyond there are players who are part of the story. For the sake of statistics and history, it is good to keep a connection with the past.
 
3. By using that name, we can still have Hugo and the Honey Bees, plus the arena can still be called “The Hive.” Those names are part of our history, too.
 
4. Buzz also links to the city's NBA history. Long before there were the Hornets, there were the New Orleans Jazz. I am still bitter that Salt Lake City chose to keep that name, in the most unlikely city in America to be called “Jazz.” Nevertheless, Buzz has four letters, as does Jazz, and ends with the double Z. No other name does so much by connecting the two franchises that have been part of the city's NBA history yet still resonating the pulse of the city,
 
 We can hear it now: “Who dat raising all that buzz?!”
 
 

Let us know what you think. Any comments about this article? Write to Errol@MyNewOrleans.com. For the subject line, use "BUZZ." All responses are subject to being published, as edited, in this newsletter. Please include your name and location.
       
       
ERROL LABORDE'S BOOK,
KREWE: THE EARLY NEW ORLEANS CARNIVAL- COMUS TO ZULU, is available at most area bookstores and can be ordered via e-mail at
gdkrewe@aol.com or (504) 895-2266.



 

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The Editor's Room

Weekly Commentary with New Orleans Magazine’s Errol Laborde

about

Errol LabordeErrol Laborde holds a Ph.D. in political science from the University of New Orleans and is the editor-in-chief of Renaissance Publishing. In that capacity he serves as editor/associate publisher of New Orleans Magazine and editor/publisher of Louisiana Life magazine.

Errol is also a producer and a regular panelist on Informed Sources, a weekly news discussion program broadcast on public television station WYES-TV, Channel 12. Errol is a three-time winner of the Alex Waller Award, the highest award given in print journalism by the Press Club of New Orleans. He also received the National and City Regional Magazine Association Award for Best Column for his New Orleans Magazine column, beating out 76 city magazines across the country. In 2013, Errol received the award for the "Best News Affiliated Blog," awarded by the Press Club of New Orleans.

Errol’s most recent books are Krewe: The Early Carnival from Comus to Zulu and Marched the Day God: A History of the Rex Organization. In his free time he enjoys playing tennis and traveling with his wife, Peggy, to anywhere they can get away to, but some of his favorite spots are the Caribbean and historic locations around Louisiana. You can reach Errol at (504) 830-7235 or errol@myneworleans.com.

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