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You Really Can’t Make This Stuff Up

SARA ESSEX BRADLEY PHOTOGRAPH

The HBO series “Treme” starts its third season this month and, for most locals, this production has been the most authentic depiction of our city ever seen on television or in the movies.

Not only does New Orleans dance to its own beat, construct buildings that are immediately identifiable with its culture, create art that’s recognizably ours and live by a calendar that makes sense only to us, but we eat quite well – with a focus on those ingredients that grow or swim right near here.

Just in the past few years California has coined the term “locavore,” meaning an emphasis on consuming products that are harvested, caught or produced close to where they are finally used. We have been doing it for 300 years. Think French Market.

We can continue to take pride in our lifestyle by supporting local companies that make products for us to enjoy here and now. PJ’s Coffee, Old New Orleans Rum and The New Orleans Ice Cream Company are great examples of top-quality products produced by friends and neighbors.

The headline of this article is taken from a statement made by one of the “Treme” characters, a Texan, commenting on how we live and what we do; he’s right, ya know.

Creole Coffee Punch
2 scoops New Orleans Ice Cream Company Brandy
  Milk Punch Ice Cream
2 ounces Old New Orleans Cajun Spice Rum
1 ounce PJ’s Coffee Concentrate


Puree all ingredients in a blender with ice for 8-10 seconds. Top with a dash of cinnamon.

Special thanks to the creative teams at Old New Orleans Rum, PJ’s Coffee Company, New Orleans Ice Cream Company and Bond Public Relations, all of New Orleans, of course.

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