Penn Iarocci

Penn Iarocci is a born and raised New Orleanian. After graduating from Tulane University she lived in NYC for nine years working in sales in marketing at an investment bank. When she missed New Orleans more than she could stand, she moved back home, met her husband and started a family. She’s now raising two rambunctious little boys and spending her free time on environmental sustainability projects. You can reach her at penn@myneworleans.com.

The Best Shoes for Traveling

I confess that if I see a grown-up wearing flip flops, Crocs or Tevas...

Erin Cazes Shares New Fragrances at Romney Studios

In a recent Healthline article, the International Fragrance Association declared that out of 2,947...

Shop Talk: Lapeyre

America is often confused about its identity. New Orleans is not. This city, for...

Finding the Perfect Investment Couch

If you want a quality living room sofa, it will be an investment. Many...

Shop Local This Spooky Season

After a long, hot summer, several beloved shops on Magazine Street have permanently shut...

Our New Favorite Sandwich: The Shirt Sandwich

There’s a new sandwich in town and it's not a po-boy. It's a shirt...
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Cream, The Color You Can Wear All Year Long

It wasn’t until I became a homeowner that I understood how many shades of...

Shop Talk: SOSUSU

When it comes to fashion, perennially chic boutique owner and philanthropist Susu Stall knows...

Creating Movie-Worthy Preppy Outfits

It is said that as early as the 1890’s, the term "preppy" emerged as...

Perfecting the No Makeup Look

It turns out, if you stay committed to a distinct make-up look (or non-look...

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