“Changes” with Social Circle
Lafayette synth-pop band releases locally made music video
About two and a half years ago in Lafayette, Louisiana, a few friends decided to form Social Circle, a nostalgic synth-pop that wants to make you feel like you’re entering another dimension.
Since forming, the electronic-pop quartet has produced their first EP, a new single and this Saturday they will debuting their first music video, “Changes.”
"Our sound is built on so many influences, both sonically and emotionally,” says lead singer Matthew McElveen. “It’s a mix of everything we love in pop music from the late '80s and early '90s, along with things you hear on the radio now. It’s a very escapist sound, something ambient and adventurous that can take you somewhere else.”
While the sound of “Changes,” is similar to the EP the band released last summer, it’s meant to display a marked difference.
“The EP from last year’s sound is definitely still pulsing through ‘Changes,’ with the same buzzing synth sounds, epic harmonies and nostalgic '80s-inspired melodies,” said McElveen. “But the newest song is meant to be a more mature, focused and self-aware version of that. It’ll lead us into something new.”
The high-energy style of both the EP and “Changes,” is meant to shake people up to get them moving.
“We all come from different backgrounds of music, and outside of our band, it’s easy for us to relax and listen to or even play something more chilled out,” said McElveen. “With Social Circle, we want people to get out of their element, and to use that energy to jam away our cares the same way we want our audience to. It’s too much fun.”
“Changes,” came from a place of brutal honesty for McElveen who wrote the song.
“‘Changes’ is about realizing you’ve let everything around you, even yourself, keep you down,” says McElveen. “It’s about when you’re just sick of sitting at home all the time binging on Netflix because you’re too upset to go back out in the world. It talks about feeling defeated by superficial internet dating apps like Tinder, or by ex-boyfriends or girlfriends, but deciding to be a self-empowered bad-ass no matter what it takes.”
This was the first time filming a music for the band, which was filmed by JP Summers of Infinite Focus and directed by Molly Portier of Moonrise Artist Allies who also lead the creative direction.
“This was our first time ever making a music video, and we had an amazing time,” says McElveen. “We filmed at local places like Genterie Supply, Green Room, Wal-Mart and our friends’ houses. It was a 9-hour day of shooting, and it was very interesting. The best part was having all our friends dressed up for an interplanetary 80’s Sci-Fi dance party that takes place in the video.”
As the band moves forward, they plan to introduce some local collaborations and are already working on their next single.
“The goal is to keep playing shows, releasing content, and developing our brand,” says McElveen. “We’re already working on the next single for a fall release, which is a collaboration between us and Concourse, a super talented DJ from Lafayette. We’re also planning a dual-release for next year with our sister-band Blonde Roses. Eventually we’re hoping to turn our set of Louisiana shows into nation-wide tour dates, but we’ll see.”
“Changes,” will premiere at the video release party this Saturday night at 8 p.m., at the Feed N Seed and cover is $10 at the door.
For more information about Social Circle or any of their upcoming shows, visit www.socialcirclemusic.com.
Louisiana Comic Con, Sept. 16 – 17, 10 a.m. – 5 p.m., Lafayette
Louisiana Comic Con: Lafayette is a two day event held at the Cajundome Convention Center and will bring together a diverse list of guests, vendors, artists and fan groups in an affordable and family friendly environment.
- Zac Wilkerson @ L'Auberge Casino Resort, Sat., Sept. 16, 7 p.m., Lake Charles
Come hear the sweet tunes of Jack Wilkerson at the Jack Daniels Bar & Grill at L'Auberge Casino Resort Lake Charles.
- A Cajun Night with Wayne Toups, Jamey Bearb and Friends, Sat., Sept. 16 8 p.m. – 11 p.m., Breaux Bridge
Don't miss A Cajun Night with Wayne Toups Jamey Bearb and Friends this Saturdau Night at La Poussiere Cajun Dancehall in Breaux Bridge, Louisiana.
Music starts at 8 p.m.
- Cajun Jam, Bourre, and Craft Beer, Sun., Sept. 17, 2 p.m. to 5 p.m., Arnaudville
Bring your instruments to the Cajun Jam at Bayou Teche Brewing, led by Ryan Simon with Bourre games and lessons, and 24 beers on tap, this Sunday, Sept. 17.
Bayou Teche is one of three breweries state-wide that will be raising money in their taprooms for the Houston Food Bank Hurricane Harvey Relief Fund this Friday, Saturday through Sunday.