NEW ORLEANS (press release) – With more than 400 booths to browse, gift and jewelry buyers from throughout the Gulf South can experience a bargain bonanza at wholesale prices, Helen Brett’s New Orleans Gift and Jewelry Show is back! The show will make its triumphant return at the New Orleans Convention Center Hall J July 8 through July 11, 2021. Starting Thursday, July 8 at 10 a.m. and ending Sunday, July 11 at 5 p.m.

For the first time since the COVID pandemic, capacity for the world-renowned shopping show will return to 100%. Masks will not be required for vaccinated shoppers. As a special thank you for their commitment and efforts during the COVID crisis frontline healthcare workers will receive free entry on Sunday, July 11.

For the past five decades, the show has been open only to documented business owners, but the public now has access to the huge exclusive show on Saturday and Sunday.

July’s show at the New Orleans Convention Center will remain open exclusively to documented business owners on Thursday and Friday with the show open to the public and gold card/non-gold card buyers on Saturday and Sunday. Tickets for Saturday and Sunday can be purchased at the Market Access Counter in Registration at the New Orleans Convention Center for $15 cash (free admission for ages 12-15).

Helen Brett has also started a new “Bring a Future Buyer” program that grants free entry to those ages 12-21 when accompanied by a qualified buyer. Qualified buyers may bring up to two guests. For future buyers to gain free access to the show floor they must bring a birth certificate, school-issued ID card or government-issued ID.

“July’s Gift and Jewelry Show at the New Orleans Convention Center is the perfect opportunity for shoppers to return to normalcy at our shows and get their hands on great jewelry and merchandise deals,” said Helen Brett Enterprises President Robert Kolinek. “Summer is here, and our New Orleans Gift and Jewelry Show is an amazing opportunity to find decorations, décor and more for Summer, and the Fall and Winter holidays.

Helen Brett trade shows attract more than 40,000 buyers and vendors to its New Orleans market shows from across the South each year.

In appreciation for those who serve our country, Helen Brett Enterprises has announced that all military and first responders will get free admission (ID holders only) to the show all day Sunday, July 11 with proper identification.

Guests must be 16 years or older to access the show floor on Thursday and Friday with required documents, and guests must be 12 years or older to access show floor on Saturday and Sunday. All minors between the ages of 12-15 must be accompanied by an adult. Proof of age is required at show registration with a government issued photo ID, birth certificate, or School ID. Infants must be carried in a front or back carrying pack. No wheeled carts of any kind or strollers will be allowed on the show floor. Wheelchairs, walkers and mobility scooters are permitted. The photography of any exhibit is expressly prohibited without the written consent of the exhibitor. Helen Brett Enterprises has the right to deny entrance.

For more information on the New Orleans Gift and Jewelry Show, visit helenbrettexhibits.com. The New Orleans Gift and Jewelry Show hours are Thursday, Friday and Saturday from 10 a.m. – 6 p.m. and Sunday from 10 a.m. – 5 p.m. at the New Orleans Convention Center. Helen Brett Enterprises has the right to deny entrance.