New Orleans & Company Announces Fifth Annual NOLAxNOLA Concert Series

Supporting New Orleans’ Artists and Venues

NEW ORLEANS (press release) – New Orleans & Company, in collaboration with local partners, will host the fifth annual NOLAxNOLA concert series, taking place Sept. 25 – Oct. 5.  

Launched in 2021, NOLAxNOLA began as an idea during the pandemic to support musicians and culture bearers. Originally envisioned to sustain the city’s music scene in the absence of the New Orleans Jazz & Heritage Festival, organizers share NOLAxNOLA has since evolved into a beloved annual tradition.  

Now in its fifth year, the series continues to generate significant economic and cultural impact — bringing business to venues, celebrating every genre of music, and preserving the vibrant traditions that make New Orleans a global cultural capital.  

This year, NOLAxNOLA will feature over 50 different music venues and more than 300 musical performances supporting our local music scene and delivering economic opportunities for our community.  

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Highlights of this year’s event include:  

  • Sept. 25 – The Comedy Roast of Jelly Joseph at Tipitina’s  
  • Sept. 25 – The Soul Rebels featuring Jelly Joseph at Le Bon Temps Roule  
  • Sept. 26 – Cha Wa featuring Irma Thomas & more 
  • Sept. 26 – Big Freedia + Louisiana Philharmonic Orchestra at the Orpheum Theater  
  • Oct. 3 – Erica Falls Tribute to Curtis Mayfield featuring Irma Thomas, Bill Summers, Raymond Webber, and more at Chickie Wah Wah 

On Oct. 2-3, NOLAxNOLA Talks, in conjunction with Relix Magazine, includes two days of free conversations and panels with an emphasis on the New Orleans music industry, venues, musicians and cultural artists at the New Orleans Jazz Museum, from 11 a.m. – 6 p.m. 

Speakers and moderators will include New Orleans Councilmember Helena Moreno, Tipitina’s General Manager Tank Greenberg, the Louisiana Philharmonic Orchestra Creative Director Anwar Nasir, Producer/Artist Pell, Founders Entertainment Co-Founder Tom Russell and many more to be announced next week.  

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“NOLAxNOLA matters because it spotlights and supports our music venues and hundreds of artists at the heart of our community,” said Walt Leger, III, president & CEO of New Orleans & Company. “NOLAxNOLA continues to drive business to our members – providing not only economic benefits, but also meaningful social and cultural returns. It also reflects our mission to show the world that New Orleans is Built to Host — not just unforgettable events, but also to elevate the connection and culture that defines our city.” 

“Music is a central pillar of New Orleans’ cultural identity. In 2021, we understood how essential it was that we all banded together to support our vibrant artistic community in a time of need,” said Sig Greenebaum, founder of NOLAxNOLA and CEO of Sigfest Events. “In true New Orleans fashion, we transformed a challenging moment into a historic one, showcasing just how resilient, adaptable, and innovative our city truly is. We’ve continued to build on our successes over the past four years, developing NOLAxNOLA into an annual series. Each year, we partner with more venues and musicians to present every genre, every night, in every neighborhood – an homage to the breadth of New Orleans’ diverse music community.” 

A full list of participating venues and artists, including events, can be found at neworleans.com/nolaxnola.  

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