MIAMI (press release) – Virgin Hotels is raising a glass to Hulu’s new sitcom, “Mid-Century Modern,” with an exclusive, limited-time cocktail menu launching today across all five U.S. managed hotels—New York City, Chicago, Dallas, New Orleans and Nashville.
Each cocktail will be served in Virgin Hotels’ signature bar spaces, each with its own unique atmosphere. In Dallas, Nashville, and New Orleans, the cocktails will be featured at Commons Club, Virgin Hotels’ signature social hub that blends elevated mixology with a relaxed, stylish setting.
About the show:
Created by the team behind “Will & Grace” and produced by Ryan Murphy, “Mid-Century Modern” features a star cast – including Nathan Lane, Matt Bomer, Nathan Lee Graham, and the late Linda Lavin – following three best friends navigating life, love and reinvention in Palm Springs.
The Virgin Hotels brand’s aim is to bring the show’s spirit to life through a cocktail experience that reflects its themes of friendship, wit and indulgence.
“At Virgin Hotels, we never settle for the expected—especially when it comes to food and beverage,” said Doug Carrillo, chief marketing officer of Virgin Hotels Collection. “This collaboration with Hulu is a natural extension of our approach to experiential hospitality, where pop culture, innovative cocktails, and immersive guest experiences collide. With the Mid-Century Modern menu, we’re inviting guests to step into the world of the show, one sip at a time.”
Designed by Virgin Hotels’ mixologists, the “Mid-Century Modern” cocktail menu serves up bold, character and locale-driven concoctions, including:
- Boys Just Wanna Have Fun – Bright yet complex, just like Jerry, this cocktail combines Ketel One Vodka, cherry vanilla soda, and lemonade for a perfectly playful sip
- She’s Throwing Shade – A sharp and elegant nod to Bunny, featuring Spring 44 Gin, St-Germain, Fever-Tree Grapefruit Soda, and fresh lime for a sophisticated bite.
- The Rainbow Rager – Bold and fiery, just like Arthur, this mix of Bacardi 8, Aperol, pineapple, and cinnamon brings the heat with every sip.
- Your Mother’s Spritz – Zesty with a lasting impression, just like Sybil, this refreshing spritz blends Italicus, Pinot Grigio, grapefruit, and Fever-Tree Grapefruit Soda for a crisp, citrusy delight.
- Palm Springs Punch – Refreshing with a touch of spice and flair, just like the city itself, this vibrant cocktail blends Patrón Silver Tequila, pineapple, lemon, and passionfruit for a sun-kissed, tropical escape.
“At Virgin Hotels, we believe cocktails should be more than just drinks—they should tell a story, spark conversation, and create unforgettable moments,” said Mary Jones, Director of Entertainment & Nightlife, Virgin Hotels. “Our collaboration with Hulu for ‘Mid-Century Modern’ is a perfect example of how we bring characters and narratives to life through bold, playful mixology. From a bright and complex sip that embodies Jerry to a zesty spritz with as much charm as Sybil, each cocktail is designed to immerse guests in the show’s world while embracing Virgin Hotels’ signature spirit of fun and flair.”
The “Mid-Century Modern” cocktail menu will be available now until April 27 at select U.S. Virgin Hotels. For more information or to swing by for a sip, visit virginhotels.com/midcenturymodern/. All drinks can be made NA as well.
